What could possibly be better for agency life than experience? How about a dynamic, outgoing personality to go with it? Geile/Leon Marketing Communications’ longtime account service leader, Miranda Warren, just so happens to have it all. And now, the time has finally come to get to know the driving force that has been pushing our G/Lers forward and keeping them in shape for the last 14 years. (more…)
We’ve come a long way in a short time since the “birth” of the Internet. House hunters can view satellite images of hopeful homesteads while on the go, long lost friendships can reconnect with a single tap from their phone, and almost all of anyone’s shopping needs can be satisfied without even stepping into an actual store. So, it only makes sense that Facebook would take all of these capabilities and roll them into one with their latest feature: Facebook Gifts. (more…)
At G/L, we are serious about getting into the spirit for Halloween. In addition to booby-trapping the office with faux severed limbs and a candy bowl that terrorizes anyone who dares to sneak a Hershey’s Bar, each year we select a theme and show up to work dressed up in our own costumes. Some are clever, some are cute and some are just plain weird. This year we’d like to challenge our creatively-minded partners to participate in the festivities. (more…)
Call me an optimist (or pessimist if you’re the one who has to buy media in a high demand marketplace), but my bet is that advertisers will encounter a rather robust 2013 marketplace, relative to recent non-election years. While I don’t have a crystal ball, there is a lot of recent news leading me to this conclusion. (more…)
If you follow our Facebook page, you may have seen images of my latest trade show adventure. However, there was something slightly different about this client work—it was the furthest I have ever ventured outside U.S. borders. Looking back, it’s not very often that people have such an amazing opportunity to travel halfway around the world, and I was excited about the invitation to join our client in South Africa.
What’s it like to develop a game plan for the new business year? Geile/Leon Director of Account Services, Miranda Warren, explains some helpful insight, tips and advice to setting the agenda and goals for the year around the corner. These words of wisdom go along way in creating a successful marketing and advertising plan that is focused on the target customer and their relationship with the brand.
Any opportunity for graduating college seniors to gain insight, advice and real world experience cannot be overstated. This is even more true when it comes to the world of advertising and the continuous steps needed to advance a career—beginning the glorious and glamorous life in the grown-up world.
So, when Jim Schnurbusch, former President & CEO at Hughes Agency and adjunct faculty member at Webster University, asked Geile/Leon to participate in his “Clients Projects” class—we jumped at the chance to cultivate the creative minds of the future. We are eager to participate because of our strong passion for what we do here at G/L. (more…)