the blog
We have a lot to say.
Admittedly, some of it probably shouldn’t be said in public, so we’ll keep it to the stuff that matters. Don’t expect us to only spew words or facts. We’ll tell you what we think, and more importantly, why it should matter to you.
CATEGORIES
Nidec Motor Corporation featured in The NY Times
Exciting news for Geile/Leon Marketing Communications PR client, Nidec Motor Corporation! The industry leader is prominently featured in The New York Times “Wheels” blog by engineering writer Tudor Van Hampton. G/L’s PR team has collaborated with Van Hampton in past stories for other clients over the years. The focus of the piece, For E.V.’s and Hybrids, a Free-Spinning […]
Symphony Musicians Will Play Around on Fox 2 News Tuesday Morning
World-class symphonic musicians don’t normally get up to play early in the morning, but three members of the St. Louis Symphony Orchestra will Tuesday morning to promote a good cause. The three musicians will appear on Fox 2 News at 9 Tuesday morning to promote the Parties of Note event, taking place next Tuesday, June […]
“Skeletons” Pick Up 3 Telly Awards
Geile/Leon’s Metro Imaging “Skeletons” TV campaign raked in 3 National Telly Awards. For those of you wondering exactly what a Telly Award is, the website says it best: “The Telly Awards honor the very best local, regional, and cable television commercials and programs, as well as the finest video and film productions, and work created for […]
CRAZY TO RE-BRAND OR CRAZY NOT TO?
In 2008, when Wal-Mart ditched the hyphen in favor of the burst, they definitely got it right. With a campaign centered around their new tagline — “save money. live better.” — their success has come largely from keeping the consumer in mind. It is that brand to consumer connection where success can either make […]
Copywriting: the good, the bad and the ugly
David Droga, chairman of Droga5, recently wrote an article, Sweating Ad Copy Like ‘Mad Men’, for The Wall Street Journal about the “totem pole of ‘real’ writing” for ad agency copywriters. What constitutes good writing from the bad when it comes to advertising? Some headlines and taglines are written with such simplicity and clarity it could […]
Heartland Bank Employees Donate, Then Dress Down
Heartland Bank, a client of St. Louis PR Agency Geile/Leon Marketing Communications, allowed its employees to “dress down” on Friday, June 11 in exchange for a donation to the Joplin, MO Tornado Relief Drive. Employees from all of Heartland’s St. Louis banking locations contributed hundreds of items and cash, that were delivered to Joplin Friday […]
St. Louis Construction Industry Facing Serious Challenges
The Associated General Contractors of St. Louis, a client of St. Louis PR Agency Geile/Leon Marketing Communications, released results of a two-year study today on the local construction industry workforce. Two major challenges are on the horizon; a future shortage of skilled craftworkers and a profound lack of women and minorities joining the construction trades. […]
2 St. Louisans You Should Know, and Should Want to Know!
Guess who made the list of St. Louis Small Business Monthly’s “Top 100 St. Louisans You Should Know to Succeed in Business” Our very own Dave Geile and Tim Leon–Managing Partners of St. Louis PR Agency Geile/Leon Marketing Communications. Each received a nice write-up by the editors (see attached). Now, this isn’t the first time […]
“Parties of Note” Are Music to the Ears for SLSO
Talk about your Great Parties! A Mediterranean feast accompanied by the St. Louis Symphony Orchestra’s very own principal horn, Roger Kasa and his wife, Patti Wolf. A Chamber Music Concert with Symphony musician Scott Andrews. Poker night with the SLSO Musicians. A night of Vintage Fashions and Violin music at the Home of Mary […]
Manage Email, Don’t Let it Manage You
I went to a great 4A’s seminar last week called “Reinventing Account Management.” The speaker was Tim Williams from Ignition Consulting Group. He was great. After the seminar, I wrote down some highlights of a few of the best practices that I wanted to incorporate here at our firm. One of those best practices deals […]