Category: G/L Culture
Making it Mean Something for the People of Haiti
Whether it’s businesses, programs or employees, we are always excited to work with those who take their company’s mission and values to heart. Someone that goes beyond the day-to-day practices and really makes the work they’re doing and the product they’re producing mean something. Recently, thanks to our client Lincoln Electric, we had the good […]
Introducing Travis Randolph: A Man of Many Words
Just a little more than a month ago, G/L welcomed Travis Randolph to the creative squad as our newest copywriter. What’s the new guy like? In a word, “orange.” We can explain. If you have been around advertising, marketing or seen one episode of “Mad Men,” you know copywriters have a way with words. But, […]
Lucas Pierson: From Intern to Internet Ace
Lucas Pierson joined the Geile/Leon team as a copywriting intern last summer and instantly became known for a few things: his love for the largest state in the lower forty-eight, a former job at Great Wolf Lodge, the 2011 heartbreak over his beloved Texas Rangers’ loss (we’re trying to convert him), his spot-on Ryan Lochte-esque […]
If At First You Don’t Succeed…
Looking back on his life experiences, Associate Creative Director (ACD) and recently named Principal, Adam Arriola credits the times when things didn’t quite go as planned, for making him who he is today. What led Adam to a career in advertising? “Failure. I was injured playing baseball for St. Louis University and didn’t find architecture school […]
Geile/Leon Names Miranda Warren, Adam Arriola Principals
Geile/Leon is excited to announce the promotion of two senior employees — Miranda Warren and Adam Arriola — to principals with the agency. With the promotions, Ms. Warren and Mr. Arriola will assume more duties in the day-to-day management of the agency.
Wing-Enomics 101: #WingIt #MIMS
A select team of G/L’s wing enthusiasts have enrolled in an ambitious effort to catalog, categorize and rank the St. Louis area’s vast chicken wing offerings. It all began last October when wing savant, Adam Arriola, suggested a Hooters lunch hour run to amateur drummy junky, Lucas Pierson. Some coworker wing-heads happened to overhear their […]
When Time is On Your Side, It Matters
I think it’s a safe bet that we’re the agency that can say, “we’ve got it covered.” We have a strong grasp on what needs to happen to get the job done, and I’m confident we do it well—we make it mean something along the way. But making it mean something for our clients is […]
The Adventures of KL
You don’t have to spend much time around the G/L office to realize that Kathy “KL” Leonard is one of the most colorful characters here. Our VP of Public Relations is known for her peppy attitude and borderline obsession with the game of golf. “If it is above 50 and dry, I am probably on […]
G/L’s Social Butterfly
Whether on the phone with clients or zoned-in to her laptop with her headphones on, Account Executive Erin Gitau is always connected. An avid social media user, Erin is active on Facebook and Twitter, and is completely on the Instagram bandwagon. “I’m not a very good photographer, but Instagram makes me look like I am,” […]
Gratitude: How do we make that mean something at Geile/Leon?
With Thanksgiving around the corner, we wanted to take the time to reflect our gratitude here at G/L. Throughout the agency, our G/Lers work to “make it mean something.” Client-work, personal life and the things that happen on a daily basis are all driven by our common cultural theme. That being said, we act this […]