The Trouble with Design Templates

Ben Schwab
There’s no doubt the use of templates can prove beneficial. We have created them successfully for a multitude of clients and continue to do so. But whether the benefits outweigh the possible pitfalls is ultimately up to you and should be carefully considered.

Trending from G/L: Nivea Reshapes Behaviors with Clever Marketing Campaign

Luke Smith
Nivea and FCB Brazil came up with a brilliant solution to distract kids long enough to get apply sunscreen, while also teaching them an important lesson about sun safety as well.

Trending At G/L: Size Matters Not – Creating Gaming’s Largest Universe with a Tiny Team

Geile/Leon Marketing Communications
It’s an impressive gaming universe, created on a shoestring budget (with a relatively small 6GB install size to boot) by a relative handful of incredibly dedicated and resourceful developers.

Geile/Leon Marketing Communications Wins New Business and Awards

Geile/Leon Marketing Communications
“We’ve thoroughly enjoyed working with our newest clients primarily because they’re great organizations to work with,” said Tim Leon, President and Lead Strategist at Geile/Leon Marketing Communications.

Behind the Scenes: Product Videos for Major Retailers (with Lincoln Electric)

Dan Diveley
We recently had the opportunity to jump in the retail video phenomenon for our client, Lincoln Electric, a major manufacturer of welding products and related accessories.

Trending from G/L: Why Ili Means You Wasted Your Time on Rosetta Stone

Geile/Leon Marketing Communications
The first generation ili is currently capable of translating between Chinese, Japanese, and English, facilitating nearly instant multilingual conversation between any combinations of the three.

Trending from G/L: Colgate shows LGBTQ support with #SmileWithPride

Geile/Leon Marketing Communications
The whole point we’re trying to get to here is that sometimes flashy isn’t best. Show that people in the LGBTQ community are just like us.

Top G/L Tips: Tim Leon on Brand Refresh benefits

Tim Leon
Brand refresh exercises are growing in popularity among internal marketing managers.

Top G/L Tips: Mary Sawyer on Trade Shows

Geile/Leon Marketing Communications
Getting the best media coverage from a trade show may take some extra planning, but it's worth it.

Top G/L Tips: Randy Micheletti on New Product Launches

Randy Micheletti
New Product Launches are an exciting time for a company - especially when they're done right.
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