The Trouble with Design Templates

Ben Schwab
There’s no doubt the use of templates can prove beneficial. We have created them successfully for a multitude of clients and continue to do so. But whether the benefits outweigh the possible pitfalls is ultimately up to you and should be carefully considered.

Trending from G/L: Nivea Reshapes Behaviors with Clever Marketing Campaign

Luke Smith
Nivea and FCB Brazil came up with a brilliant solution to distract kids long enough to get apply sunscreen, while also teaching them an important lesson about sun safety as well.

Trending At G/L: Size Matters Not – Creating Gaming’s Largest Universe with a Tiny Team

Geile/Leon Marketing Communications
It’s an impressive gaming universe, created on a shoestring budget (with a relatively small 6GB install size to boot) by a relative handful of incredibly dedicated and resourceful developers.

Geile/Leon Marketing Communications Wins New Business and Awards

Mary Sawyer
“We’ve thoroughly enjoyed working with our newest clients primarily because they’re great organizations to work with,” said Tim Leon, President and Lead Strategist at Geile/Leon Marketing Communications.

Behind the Scenes: Product Videos for Major Retailers (with Lincoln Electric)

Dan Diveley
We recently had the opportunity to jump in the retail video phenomenon for our client, Lincoln Electric, a major manufacturer of welding products and related accessories.

Trending from G/L: Why Ili Means You Wasted Your Time on Rosetta Stone

Geile/Leon Marketing Communications
The first generation ili is currently capable of translating between Chinese, Japanese, and English, facilitating nearly instant multilingual conversation between any combinations of the three.

Trending from G/L: Colgate shows LGBTQ support with #SmileWithPride

Geile/Leon Marketing Communications
The whole point we’re trying to get to here is that sometimes flashy isn’t best. Show that people in the LGBTQ community are just like us.

Top G/L Tips: Tim Leon on Brand Refresh benefits

Tim Leon
Brand refresh exercises are growing in popularity among internal marketing managers.

Top G/L Tips: Mary Sawyer on Trade Shows

Mary Sawyer
Getting the best media coverage from a trade show may take some extra planning, but it's worth it.

Top G/L Tips: Randy Micheletti on New Product Launches

Randy Micheletti
New Product Launches are an exciting time for a company - especially when they're done right.
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