Category: Public Relations

Use our writing style guide with tips, hints an examples to keep your media writing and AP Style knowledge sharp.

TRENDING NOW FROM G/L Every Monday morning, the G/L office starts our week by meeting together and updating everyone on new business, old business, this week’s needs, last week’s successes – all the good stuff. We always take time at the end of these meetings to discuss what is trending now in our marketing and design world. We […]

Property insurance, product liability insurance, business interruption insurance… you probably have policies in place to help with those risks, but what about protecting your brand during and after a crisis? A crisis management plan becomes a necessity when dealing with the public eye and brand awareness. Review our advice and download our checklist to see how your crisis management plan would hold up in a crisis.

January was a big month for Geile/Leon. Kathy Leonard, our VP of Public Relations, officially retired after 14 years with the company. We are sad to see her go, but hope that she’ll still pop in once in awhile for our Friday happy hour (when she’s not golfing or traveling, of course). But, it’s true what they […]

Last night kicked off the first night of the Holiday Extravaganza at The Chase Park Plaza in St. Louis, MO. For the past few months Kathy Leonard, VP of Public Relations, and Meg Strange, Assistant Account Executive, have worked with the Chase to plan this month-long event. Last night, attendees were joined by Santa and Mrs. Claus […]

Everyone should see the importance of providing “solution oriented” content. We have to think about problems from the customer’s perspective.

Sixty-nine percent of contractors recently surveyed said they learn about new products at trends by attending trade shows. A few months ago, Geile/Leon conducted this survey among home improvement/remodeling professionals, the results of which were published in our white paper, A Special Report For Home Improvement Product Manufacturers: The Big Payoff Awaits Those Who Invest […]

Over the years, I’ve had the opportunity to conduct dozens of media training sessions for hundreds of people, from account executives to chief executives of some of the world’s largest companies. Before venturing into public relations, I spent many years as a broadcast journalist on the other side of the microphone, so I know how […]

It’s 2013 and trade shows aren’t going anywhere, so shouldn’t you start improving your trade show ROI? Get the seven tips you and your company need to start using digital technology and understand how to supplement the trade show experience — ultimately leading to stronger customer relationships, new business opportunities and profitable sales leads.

  Things like this wouldn’t be possible if it weren’t for our clients and G/Lers around the agency. We want to say thank you to everyone involved in making last year mean something. We’re excited about the things to come and look forward to an even better year in 2013. #MakeItMeanSomething