Trending from G/L: Country Time Stands Up For Kids

Luke Smith
Does shutting down a kid’s lemonade because they don’t have a business permit sound crazy to you? If it does, you’re likely in the majority, but unfortunately, police have been doing just that. After a recent rash of Lemonade stand shutdowns requested by crotchety neighbors, Kraft Heinz’s Country Time Lemonade brand sprung into action with […]

Trending from G/L: All’s Whale at IKEA

Ben Schwab
A popular story passing through the news cycle earlier this month detailed the failed rescue of a pilot whale near the Thai-Malaysian border. The animal was spotted struggling to breathe and swim on its own. A rescue attempt was performed, but ultimately, they were unable to save the whale. A following necropsy would reveal that […]

Trending from G/L: GQ Nails Comedy With Cover

Melissa Ross
In recent years, many brands have vowed to reject photoshopped images of women in their advertisements to help combat Hollywood’s beauty standards. Brands such as Dove, Arie, ModCloth, Old Navy, Nike and even Seventeen Magazine have all made pledges to represent and celebrate bodies of every type. But one brand that seems to have missed […]

Trending from G/L: The Changing Workforce and Making Good College Decisions

Mary Sawyer
There’s a great future in plastics. Think about it. Will you think about it? / The Graduate While pursuing a bachelor’s degree and an executive position at a corporation is still a good option for many high school students, some may want to think their route to employment a little differently. NPR recently ran a story […]

Trending from G/L: “Black Mirror” Episode Comes To Life

Ben Schwab
Fans of the popular Netflix series “Back Mirror” are no strangers to its delightfully dark, prescient perspective on the human condition, our cultural relationship with technology, and how those things will often come to odds with one another. One episode in particular, Nosedive, imagines a world where people can rate each other from one to […]

Finding Your Happy Place in Rural Areas

Tim Leon
I came across an interesting Washington Post blog concerning research recently published by the Vancouver School of Economics and McGill University about the “geography of well-being” in Canada. The study covered Canada’s entire population, with over 400,000 responses from 1,200 communities across the country. The research indicated a correlation between population density (concentration of people […]

Trending from G/L: Ads in Colombia Sell Peace

Randy Micheletti
As a result of this campaign, negotiations between the fighters and the government of Colombia have started, providing hope for prolonged peace.

Trending from G/L: New TV Tracking Opens New Doors for Brands

Mary Sawyer
These types of TV tracking tools give media planning and PR professionals’ insights that help to make better marketing decisions.

Top G/L Tips: Mary Sawyer on Trade Shows

Mary Sawyer
Getting the best media coverage from a trade show may take some extra planning, but it's worth it.

REI stays true to brand despite Black Friday temptation

Tim Leon
REI is making the right move in making Black Friday a paid holiday for its employees.
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