Category: Media

The whole point we’re trying to get to here is that sometimes flashy isn’t best. Show that people in the LGBTQ community are just like us.

Getting the best media coverage from a trade show may take some extra planning, but it's worth it.

New Product Launches are an exciting time for a company - especially when they're done right.

When they're done right, body positivity messaging can make a brand warm and approachable.

Leon explains that G/L presented the two concepts to Union Pacific in a rough cut format, but the story was so engaging that the client decided that additional work wasn’t required.

Trends come and go but a strong brand plays a vital role in a company’s long-term success.

A unique selling position, creatively delivered, that actually changed a consumer mindset and behavior. That’s disruptive!

Communicate the benefits of Accountable Care Organizations – don’t assume consumers understand what an ACO is or how it benefits them. Communicating the benefits of coordinated care is key.

Whether you’re on the B2B or B2C side of things, there’s value in inbound marketing.

There are a lot of articles about Millennials out there. This one actually wasn't that bad.