Covering Every Possible Angle: Tips And Tricks for Implementing 360 Spin Videos.

Geile/Leon Marketing Communications
Much has been written about how retailers are clamoring for vendors to provide digital enhancements for online product listings, particularly 360 spin videos of products. And why wouldn’t they? 360 spin videos have been proven to: Increase sales, with many online stores reporting increases of 10-40%. Boost engagement with consumers and increase their time on […]

6 Tips for Using Product Videos

Geile/Leon Marketing Communications
It’s no secret we’re all constantly glued to screens of all sizes. The fact that you’re reading this blog is evidence enough. From our smartphones to our laptops and tablets and televisions, we are constantly bombarded with information from the screens that surround us. Anything we could ever want to know is easily within reach. […]

Trending from G/L: Ads in Colombia Sell Peace

Randy Micheletti
As a result of this campaign, negotiations between the fighters and the government of Colombia have started, providing hope for prolonged peace.

Trending from G/L: We are All Going To Die

Dave Geile
If this trending item is our future destiny, we are all going to look like the Wal-Mart people shopping from a mobile cart. Not because of their inability to walk, but because of their crushing weight!

Trending from G/L: Time Travel Maps

Ben Schwab
In the midst of holiday boredom activities, you may begin to wish you had the ability to time travel and control time and space at your will. Now you can (kind of).

Trending from G/L: New TV Tracking Opens New Doors for Brands

Geile/Leon Marketing Communications
These types of TV tracking tools give media planning and PR professionals’ insights that help to make better marketing decisions.

Trending from G/L: Thanks Canada for telling us we’re great!

Geile/Leon Marketing Communications
Now, our neighbors to the North in Canada are sending us virtual “hugs” and positive affirmations via a social media campaign

Trending from G/L: The Vegetable Orchestra is cooler than a cucumber

Geile/Leon Marketing Communications
The Vegetable Orchestra prepares for each performance by first shopping at local markets for vegetables to create their instruments with.

Trending from G/L: Media Planning and House of Cards

Ben Schwab
The media planning was designed to capitalize on the growing media attention given to the real world presidential election cycle by targeting political events and using them as a springboard to promote the reelection of the show’s main protagonist, Frank Underwood.

Trending from G/L: Nivea Reshapes Behaviors with Clever Marketing Campaign

Luke Smith
Nivea and FCB Brazil came up with a brilliant solution to distract kids long enough to get apply sunscreen, while also teaching them an important lesson about sun safety as well.
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