Trending from G/L: McDonald’s delivers fabled famous Szechuan sauce to Rick and Morty fans

Geile/Leon Marketing Communications
Free earned media. It’s the crown jewel of the marketing world. And it really doesn’t get much better than the McDonald’s-Rick and Morty-Szechuan-Sauce story that’s unfolded. The SparkNotes summary: Hit TV show with a dedicated following, Rick and Morty, referenced an old sauce that McDonald’s once served years ago as part of a tie-in with the […]

Trending from G/L: Facebook gets ready to launch Facebook TV

Geile/Leon Marketing Communications
Last week, Bloomberg reported that Facebook was back on track for releasing Facebook TV, rumored to release later this month. In other words, the company is about to take on user-generated video content giant, YouTube. Shocking? I think not. What is shocking is how long it’s taken a rival to take on the behemoth. Facebook’s […]

Covering Every Possible Angle: Tips And Tricks for Implementing 360 Spin Videos.

Geile/Leon Marketing Communications
Much has been written about how retailers are clamoring for vendors to provide digital enhancements for online product listings, particularly 360 spin videos of products. And why wouldn’t they? 360 spin videos have been proven to: Increase sales, with many online stores reporting increases of 10-40%. Boost engagement with consumers and increase their time on […]

6 Tips for Using Product Videos

Geile/Leon Marketing Communications
It’s no secret we’re all constantly glued to screens of all sizes. The fact that you’re reading this blog is evidence enough. From our smartphones to our laptops and tablets and televisions, we are constantly bombarded with information from the screens that surround us. Anything we could ever want to know is easily within reach. […]

Trending from G/L: Ads in Colombia Sell Peace

Randy Micheletti
As a result of this campaign, negotiations between the fighters and the government of Colombia have started, providing hope for prolonged peace.

Trending from G/L: We are All Going To Die

Dave Geile
If this trending item is our future destiny, we are all going to look like the Wal-Mart people shopping from a mobile cart. Not because of their inability to walk, but because of their crushing weight!

Trending from G/L: Time Travel Maps

Ben Schwab
In the midst of holiday boredom activities, you may begin to wish you had the ability to time travel and control time and space at your will. Now you can (kind of).

Trending from G/L: New TV Tracking Opens New Doors for Brands

Mary Sawyer
These types of TV tracking tools give media planning and PR professionals’ insights that help to make better marketing decisions.

Trending from G/L: Thanks Canada for telling us we’re great!

Mary Sawyer
Now, our neighbors to the North in Canada are sending us virtual “hugs” and positive affirmations via a social media campaign

Trending from G/L: The Vegetable Orchestra is cooler than a cucumber

Geile/Leon Marketing Communications
The Vegetable Orchestra prepares for each performance by first shopping at local markets for vegetables to create their instruments with.
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