Category: Design
Trending from G/L: Oskar Blues Fuels American Outlaws and St. Louis Soccer
The future for both Oskar Blues and The American Outlaws seems bright.
How to fight Ad Blockers? More Quality Content and Native Advertising
Good native advertising, like good public relations, should be informative and relevant to the reader.
How G/L and Union Pacific are getting teens’ attention on rail safety
The Union Pacific Crossing Accident Reduction Education and Safety (UP CARES) public safety initiative reminds both drivers and pedestrians to stop, look and listen when approaching railroad crossings and to always expect a train.
Trending from G/L: Parallel Parking made easy and the flying car of tomorrow
A new flying car prototype has the G/L team geeking out.
Trending from G/L: Building a soccer brand from scratch with LAFC
Los Angeles Football Club is attempting to build a rapport with millennial fans well before a soccer ball is even kicked.
Trending from G/L: New Color Insights…by listening?
Technology is changing people’s lives and becoming apart of them—literally in this colorful case.
Trending from G/L: Does Lily make high tech camera technology accessible?
We asked our team what would be the first thing they would do with awesome camera technology like Lily.
Trending from G/L: Will You Be My Emoji Marketing Brand Bae?
The biggest issue with emoji marketing is how they’re used. If you’re a consumer-facing brand with a younger digitally savvy audience, then it might make sense.
Trending from G/L: Are Craft Sodas about to pop?
At the end of the day, the soda giants are attempting to broadcast the same message: Soda is still a sensible consumable.
7 Examples of Horrible Marketing Advice
There's some horrible marketing advice out there. We're here to debunk some of those myths.