With Thanksgiving around the corner, we wanted to take the time to reflect our gratitude here at G/L. Throughout the agency, our G/Lers work to “make it mean something.” Client-work, personal life and the things that happen on a daily basis are all driven by our common cultural theme. That being said, we act this way because we believe in what we do, we believe in who we work for and, most importantly, we believe in the work we produce. But, none of this would be possible if it weren’t for a select few, and we’d like to give thanks.
Let’s start with what gratitude really means. It’s a feeling of thankfulness and appreciation for what we have. Who are the people we appreciate and for whom we feel an attitude of gratitude?
We feel gratitude for our clients, first and foremost. These are the people without whom we would not be the entity that we are. We make our gratitude mean something by giving our personal best to even the smallest assignment.
Our attitude of gratitude extends to our vendors, upon whom we depend to deliver all our promises to our clients and their customers. Every time we answer an unsolicited email from a vendor (or potential vendor) who might offer a competitive advantage for one of our clients, we are exhibiting our appreciation for them.
We appreciate our co-workers, too. We are grateful for their skills, their lack of ego, their support and their willingness to go the extra mile when they need to.
We are grateful for our competitors. They inspire us. They keep us sharp, and they make this a vibrant advertising community.
We recognize our business community and local community for giving us an opportunity to give back to the people around us.
“We can only be said to be alive in those moments when our hearts are conscious of our treasures.”
– Thornton Wilde
We make our gratitude mean something through our actions, large and small. How do you make your gratitude mean something? We want to know.