Real Price Transparency in Healthcare – I’ve seen it!

Tim Leon
There’s a tremendous opportunity to make price transparency real for patients and offer valuable information that helps them make informed healthcare decisions.

Trending from G/L: A Report On Millennials that stands out

Geile/Leon Marketing Communications
There are a lot of articles about Millennials out there. This one actually wasn't that bad.

Trending from G/L: Oskar Blues Fuels American Outlaws and St. Louis Soccer

Geile/Leon Marketing Communications
The future for both Oskar Blues and The American Outlaws seems bright.

REI stays true to brand despite Black Friday temptation

Tim Leon
REI is making the right move in making Black Friday a paid holiday for its employees.

How to fight Ad Blockers? More Quality Content and Native Advertising

Mary Sawyer
Good native advertising, like good public relations, should be informative and relevant to the reader.

Display Advertising on the Decline? Well, yes and no.

Geile/Leon Marketing Communications
While it’s true that banner ads from the 90s probably wouldn’t be all that effective if they ran today, it doesn’t mean that display advertising isn’t still incredibly effective.

Trending from G/L – Snickers enters the personalized branding game

Luke Smith
With so many competing products, a personalized branding experience just bridges a greater connection with consumers.

Trending from G/L: Parallel Parking made easy and the flying car of tomorrow

Geile/Leon Marketing Communications
A new flying car prototype has the G/L team geeking out.

Trending from G/L: Why DraftKings and FanDuel are EVERYWHERE

Geile/Leon Marketing Communications
With a combined $800 million in investment funding for DraftKings and FanDuel, you’ll be seeing video testimonials of Average Joe’s striking it rich for the rest of the year, at the very least.

Trending from G/L: The Future of YouTube Advertising

Luke Smith
Major consumer brands are jumping on-board and gradually perfecting the art of storytelling through these new, unique video formats.
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