We have a lot to say. Admittedly, some of it probably shouldn’t be said in public, so we’ll keep it to the stuff that matters. Don’t expect us to only spew words or facts. We’ll tell you what we think, and more importantly, why it matters to you.

Jun 21, 2018

Trending from G/L: Country Time Stands Up For Kids

Luke Smith Advertising, Education, General, Media, Public Relations, Strategy, Trending Now, Trends

Does shutting down a kid’s lemonade because they don’t have a business permit sound crazy to you? If it does, you’re likely in the majority, but unfortunately, police have been doing just that. After a recent rash of Lemonade stand shutdowns requested by crotchety neighbors, Kraft Heinz’s Country Time Lemonade brand sprung into action with their “Legal-Ade” campaign. When 6-year …

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Jun 13, 2018

Trending from G/L: All’s Whale at IKEA

Ben Schwab Advertising, Public Relations, Trending Now, Trends

A popular story passing through the news cycle earlier this month detailed the failed rescue of a pilot whale near the Thai-Malaysian border. The animal was spotted struggling to breathe and swim on its own. A rescue attempt was performed, but ultimately, they were unable to save the whale. A following necropsy would reveal that the creature carried a gut-blocking …

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Jun 07, 2018

Trending from G/L: The Big Mac’s Big Birthday Campaign

Meg Strange Advertising, G/L Culture, Trending Now, Trends

Do you remember your first Big Mac? I can’t say that I do, but depending on who you ask, others may have an answer that dates back half a century! That’s right, the Big Mac, the Mac Daddy, the OG ultimate 100% beef burger, is 50 years old this year. If I dig into my own mental archives, I remember …

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May 23, 2018

Trending from G/L: GQ Nails Comedy With Cover

Melissa Ross Design, General, Public Relations, Trending Now, Trends

In recent years, many brands have vowed to reject photoshopped images of women in their advertisements to help combat Hollywood’s beauty standards. Brands such as Dove, Arie, ModCloth, Old Navy, Nike and even Seventeen Magazine have all made pledges to represent and celebrate bodies of every type. But one brand that seems to have missed the memo about the anti-photoshop …

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trending
May 01, 2018

Trending from G/L: The Changing Workforce and Making Good College Decisions

Mary Sawyer Advertising, Public Relations, Trending Now, Trends

There’s a great future in plastics. Think about it. Will you think about it? / The Graduate While pursuing a bachelor’s degree and an executive position at a corporation is still a good option for many high school students, some may want to think their route to employment a little differently. NPR recently ran a story about high paying trade jobs …

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