We have a lot to say. Admittedly, some of it probably shouldn’t be said in public, so we’ll keep it to the stuff that matters. Don’t expect us to only spew words or facts. We’ll tell you what we think, and more importantly, why it matters to you.

Mar 31, 2020

Your Audience Is Online Waiting. But Where Will You Find Them?

Shawn Maher Communications Agency, Digital, Media, Public Relations, Social Media

It’s a simple fact right now: whether it’s business or play, we’re going to be doing it online. So where on social media is your audience social distancing? Other than online video conferencing services, of course, because that’s a no-brainer to businesses at this point.  But when it comes to reaching your target audience, consistent and transparent communication is an …

+
Mar 24, 2020

What next? Let your customers and employees know your plans moving forward.

Tim Leon Communications Agency, Public Relations, Strategy

As organizations are navigating how to operate in this new environment, it’s critical to let their internal and external audiences know what to expect. In these uncertain times, employees and customers want to know there is a plan in place to deal with unexpected business disruptions caused by the COVID-19 pandemic. Geile/Leon Marketing Communications is helping clients address these challenges. …

+
Mar 18, 2020

The New Normal: Empathy

Tim Leon Communications Agency, General, Public Relations, Strategy, Trends

Let’s get this out of the way: this is a blog concerning the COVID-19 outbreak. But I’m hoping it provides marketers a simple solution to how to address your marketing and messaging for the next few months. It may not be a cure-all, but there is a way to move forward – a way to adapt your marketing to the …

+
Mar 04, 2020

The Coronavirus Makes Corona Viral

Shawn Maher Public Relations, Trends

By now, it’s hard to be a person alive in the world and be unaware of the Coronavirus. We’re not here to talk about illnesses and pandemics. There are scientists, doctors and experts who know far, far, FAR more about…you guessed it…science than we do. However, Coronavirus has spilled into our area of expertise, and that’s what we’re talking about …

+
Media Opportunities Industry Trade Shows
May 28, 2019

Missed Media Opportunities: Industry Trade Shows

Mary Sawyer Media, Planning, Public Relations

Think about it: Doesn’t it make sense to get to make an effort to educate media similarly to the way you’d educate a prospective customer?

+